- BlueModus News
- Jan 06, 2021
Congratulations to BlueModus Solution Lead, Jordan Walters, who became a Kentico Xperience Certified Marketer in December 2020. This is Jordan’s second Kentico Xperience certification having originally earned his Xperience Developer Certification in August 2019. Kentico Xperience is part of the Kentico Software product suite and is their content management, digital marketing, and commerce tools in a single solution for creating engaging digital experiences across channels, on-premises or in the cloud.
Kentico Xperience is built for marketers and a large portion of the platform focuses on delivering and optimizing real-time customer-centric marketing campaigns across multiple channels using personalization, marketing automation, contact management, lead scoring, email marketing, A/B, multivariant testing, and web analytics. BlueModus implements hundreds of websites, intranets, and webstores for clients utilizing Kentico Xperience each year.
“This is an example of Jordan’s commitment to customers. Knowing Xperience’s online marketing features allows him to help customer’s discover valuable capabilities that they may be missing out on,” says BlueModus’ Director of Development, Mike Wills.
BlueModus requests all of its’ Technical Team also become certified Kentico Xperience Marketers because we want them to be valuable consultants to our clients by understanding the out of box features. This helps ensure they know how to use the platform as a content editor or marketer, just like our clients. The Xperience Certified Marketer exam helps individuals demonstrate their comprehensive understanding and in-depth expertise in defining and running effective marketing activities using Xperience’s digital marketing features. The exam shows that you can select, define, run, and maintain successful digital marketing projects. In addition to the Xperience’s features, the exam also covers a wide range of digital marketing in general including – content marketing, pay-per-click advertising, email marketing, and search engine optimization. The exam itself is a 90-minute online secure test that consists of 50 multiple-choice questions.
"I am grateful to have the opportunity to become Kentico Marketer Certified. This will help me to enable the customer to make the best possible decisions when developing their sites, Jordan shared. “It allows me to know and understand at a deeper level the multi-faceted nature of Kentico and how it can be utilized to generate leads and sales.”
As the #1 ranked Kentico Solution Partner worldwide, BlueModus works hard to give our colleagues the time and support needed to become certified on all Kentico Software’s products, as well feel this provides tremendous value to our clients and their projects. With the addition of Jordan, 46 BlueModus colleagues hold an Xperience Marketer Certification, and 45 colleagues hold an Xperience Developer Certification - more than any other Kentico Solution Partner. Additionally, BlueModus also has expertise in Kentico Software’s sister platform, Kentico Kontent – a headless cloud-based content management solution. We employ 31 colleagues with the Kontent Business Certification and 13 colleagues with the Kontent Developer Certification. You can learn more about our commitment to Kentico certifications and client projects implemented on Kentico by visiting our website.