BlueModus is pleased to announce that Jesse Hormachea, Senior Project Manager, has recently passed his Kentico 10 Certified Marketer Exam.
“At BlueModus, understanding content management systems like Kentico and how our customers use this platform for their digital marketing is critical knowledge for our project management team,” says Kate Kunert, Director of Project Management. “This certification enhances Jesse’s understanding of how our customers work within Kentico day to day.”
The Kentico 10 Certified Marketer Exam is a secure, online exam consisting of 50 questions that must be completed within 60 minutes. Test takers must not only understand Kentico’s features and functionality, but also be able to demonstrate practical experience using the product. From a high-level perspective, the test focuses on topics such as web analytics, contact management, activity tracking, contact segmentation, content personalization, conversions, content optimization, email marketing, campaigns, marketing automation, content marketing, search engine optimization (SEO) and pay-per-click (PPC).
“To be successful in my role, I need to have a deep knowledge of the Kentico platform to support and guide clients within their projects for BlueModus. I strive to provide a level of technical service beyond the scope of a traditional project manager,” says Jesse, “The Kentico Marketer certification is proof that I've achieved the expertise required to assist our clients in scoping, training, and setting expectations specific to the Kentico platform.”
In his role as Senior Project Manager at BlueModus, Jesse is responsible for ensuring projects are delivered on time, in scope and within budget - helping keep the team focused to deliver quality work effectively. With over a decade of tech-focused experience as a software developer, project manager, DevOps, business analyst and general manager, Jesse has led projects across many industries including automotive, transportation, non-profit, government, education, financial and e-commerce.
BlueModus, as the current #1 Kentico Solution Partner in the world, maintains a priority of maintaining a high number of its colleagues certified on the Kentico platform. At present, BlueModus currently boasts 10 Kentico Certified Marketers, as well as 17 Kentico Certified Developers.