- BlueModus News
- Feb 10, 2021
Congratulations to BlueModus’ Project Management Lead, Tiffany Silvera, who recently passed her Kentico Xperience Marketer Exam, to re-certify her credentials as a Kentico Xperience Certified Marketer. Tiffany previously earned this certification in 2018. Kentico Xperience is part of the Kentico Software product suite and is their content management, digital marketing, and commerce tools in a single solution for creating engaging digital experiences across channels, on-premises, or in the cloud.
Kentico Xperience is built for marketers and a large portion of the platform focuses on delivering and optimizing real-time customer-centric marketing campaigns across multiple channels using personalization, marketing automation, contact management, lead scoring, email marketing, A/B, multivariant testing, and web analytics. BlueModus implements hundreds of websites, intranets, and webstores for clients utilizing Kentico Xperience each year.
"Congratulations, Tiffany, on your hard work to achieve your re-certification on the Kentico Xperience platform! A deep understanding of this marketing platform's features is a key skillset for Tiffany and our project management team's ability to deliver value and quality to our clients. Thanks to Tiffany for your dedication to our team!" says BlueModus' Vice President of Delivery, Jesse Hormachea.
BlueModus requests all its' Project Management Team to maintain their credentials as Kentico Xperience Marketers because we want them to be valuable consultants to our clients by understanding the out of box features of the platform. This helps ensure they know how to use the platform as a content editor or marketer, just like our clients. The Xperience Certified Marketer exam helps individuals demonstrate their comprehensive understanding and in-depth expertise in defining and running practical marketing activities using Xperience's digital marketing features. The exam shows that you can select, define, run, and maintain successful digital marketing projects. In addition to the Xperience's features, the exam also covers a wide range of digital marketing in general, including – content marketing, pay-per-click advertising, email marketing, and search engine optimization. The exam itself is a 90-minute online secure test that consists of 50 multiple-choice questions.
"This certification provides me with the foundation to help guide clients to the proper solutions to achieve their business and marketing goals and objectives, so I'm happy to have the opportunity to expand my knowledge base of the Kentico Xperience platform," Tiffany shared.
As the #1 ranked Kentico Solution Partner worldwide, BlueModus works hard to give our colleagues the time and support needed to become certified on all Kentico Software’s products, as well feel this provides tremendous value to our clients and their projects. With the addition of Tiffany, 48 BlueModus colleagues hold an Xperience Marketer Certification, and 45 colleagues hold an Xperience Developer Certification - more than any other Kentico Solution Partner. You can learn more about our commitment to Kentico certifications and client projects implemented on Kentico by visiting our website.