Congratulations to BlueModus’ Senior QA Engineer, Steve Pavilanis, who recently passed his Kentico Xperience Marketer Exam, to re-certify his credentials Kentico Xperience Certified Marketer credentials. The Xperience Certified Marketer exam helps individuals demonstrate their comprehensive understanding and in-depth expertise in defining and running practical marketing activities using Xperience’s digital marketing features. The exam tests one’s ability to select, define, run, and maintain successful digital marketing projects within Kentico. In addition to the Xperience’s features, the exam also covers a wide range of digital marketing in general, including content marketing, pay-per-click advertising, email marketing, and search engine optimization. The exam itself is a 90-minute online secure test that consists of 50 multiple-choice questions.  

Kentico Xperience is part of the Kentico Software product suite. Their content management, digital marketing, and commerce tools are packaged into a single solution for creating engaging digital experiences across channels, on-premises, or in the cloud. Kentico Xperience is built for marketers. A large portion of the platform focuses on delivering and optimizing real-time customer-centric marketing campaigns across multiple channels using personalization, marketing automation, contact management, lead scoring, email marketing, A/B, multivariant testing, and web analytics. BlueModus implements hundreds of websites, intranets, and webstores for clients utilizing Kentico Xperience each year. 

“As a web agency, it’s vital that our entire team remains fluent and certified in Kentico Xperience. Knowing how to best use this powerful suite of tools allows us to serve our clients best and continue to deliver cutting-edge online marketing expertise,” Steve adds.  

So they can serve as valuable consultants to our clients, BlueModus requires all of its’ Quality Assurance Team Members to maintain their credentials as Kentico Xperience Marketers. This ensures they know how to best use the platform out of the box, just as a content editor or marketer does, just as our clients use the platform. 

“Keeping up with the changes in the MarTech landscape is critical for our business. Tools and techniques are constantly evolving. With this expertise, we can guide clients toward the solutions that provide the greatest ROI,” says BlueModus’ Director of Development, Nick Bushnell.  

As the #1 ranked Kentico Solution Partner worldwide, BlueModus works hard to give our colleagues the time and support needed to become certified on all Kentico Software’s products and feels this provides tremendous value to our clients and their projects. With Steve’s addition, 60 BlueModus colleagues hold an Xperience Marketer Certification, and 40 colleagues have an Xperience Developer Certification - more than any other Kentico Solution Partner.  You can learn more about our commitment to Kentico certifications and client projects implemented on Kentico by visiting our website.