- BlueModus News
- Dec 06, 2021
Congratulations to AJ Hoffer, BlueModus’ Solution Lead, who recently passed the Kentico Xperience Marketer exam. The Kentico Xperience product is from Kentico Software. They enable businesses to create engaging digital experiences across multiple channels with just one solution that includes marketing, commerce, and content management tools. Kentico Xperience is designed for marketers. Most of the platform’s features focus on delivering and optimizing real-time customer-centric marketing campaigns across multiple channels using personalization, marketing automation, contact management, lead scoring, email marketing, A/B, multivariate testing, and web analytics. Each year, BlueModus implements hundreds of websites, intranets, and webstores for clients using the Kentico Xperience platform.
“We are thrilled with AJ’s drive for delivering the best possible solutions for his clients. Since digital marketing is rapidly getting more sophisticated, our technologists must stay up to date on the new marketing features and strategies that are available,” says BlueModus’ Development Director Sandro Jankovic.
The Xperience Certified Marketer certification helps individuals demonstrate a comprehensive understanding and in-depth understanding of the digital marketing features of Xperience. This certification shows you’re capable of choosing, defining, running, and maintaining successful digital marketing campaigns. In addition to the Xperience’s features, the exam covers all aspects of digital marketing, such as content marketing, PPC, email marketing, and SEO. The exam is composed of 50 multiple-choice questions and is administered online in 90 minutes. This is AJ’s second Kentico Xperience certification, having previously earned the Developer certification.
“Learning what Kentico has to offer from a marketing perspective helps me solve problems for my clients more holistically,” AJ shared.
As the #1 ranked Kentico Xperience Solution Partner worldwide, BlueModus devotes a great deal of effort and time towards ensuring that our colleagues are adequately trained and certified on Xperience’s products and feel that this adds tremendous value to our clients and their projects. The addition of AJ increases the number of BlueModus colleagues who hold Xperience Marketer certifications to 70 and the number of Xperience Developers to 42 - more than any other Kentico Xperience Solution Partner. By visiting our website, you can learn more about our commitment to Xperience certifications and client projects implemented on Xperience.