Challenge

After a successful launch of a redesigned website on Kentico Xperience in 2019, UHCU knew that retaining its leading presence in the competitive Austin credit union market would take diligence. Rather than resting on their laurels with an award-winning website, UHCU wanted to continue to grow membership, help guide existing members into their financial products, as well as support business-driven communication, integration, and marketing needs on the website.

Solution

The solution begins with strategy and planning. BlueModus and UHCU worked together post-launch to build out a robust backlog of enhancements and feature updates to support on-going business goals. Since their business priorities can change quickly, the teams meet each month to ensure current efforts are still on target, prioritize short-term improvement goals, and continually evaluate upcoming trends, ideas and anticipate longer-term needs. Together, UHCU and BlueModus partner to ensure all of UHCU’s digital strategic needs are continually met.