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CTAM

CTAM

Challenge

The Cable & Telecommunications Association for Marketing (CTAM) wanted to launch a jointly-funded lead referral program to help people choose their cable provider when they move. They engaged BlueModus to build a conversion-based website that routed leads to their association members.

Solution

BlueModus built CTAM a new Kentico website with amazing lead generating capabilities:

  • Supports over 1.5 million referral transactions per month
  • Integrates with multiple 3rd party tools
  • Utilizes many of Kentico’s EMS features including: content personalization, lead scoring, and a/b testing
  • High Availability site with best in class environment, deployment process, automated testing and more
"The BlueModus team is essential to keeping our CMS running effectively. They bring life to our visions for the website while keeping it optimized and user-friendly." Jessica Johnson, Content Manager at Cable & Telecommunications Association for Marketing (CTAM)
"It has been clear since day one that they clearly understand how to translate client side development requests into easily understandable action plans. Their ability to project manage, and to do so inclusively with a smile makes working with their team a pleasurable experience which is a far cry from what even some internal teams experience with their dev teams. In short, they truly embody the term “partnership” and we can’t imagine them not being a part of our team.” Sloane Stegan, Director of Digital Marketing and Operations at Cable & Telecommunications Association for Marketing (CTAM)