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Lauren Houston Shines Earning Her Kentico Xperience Marketing Certification

We are thrilled to announce that Lauren Houston, our Strategic Director, has achieved the Kentico Xperience Marketer Certification. This accomplishment is a testament to her dedication and commitment to continuous learning and excellence.

Lauren joined the BlueModus team in 2023, bringing with her over 15 years of experience in project and program Management. Her role as a strategic consultant is underpinned by her technical knowledge and deep understanding of business needs, ensuring that our client’s goals are met and exceeded. 

Kentico Xperience stands as a beacon in digital marketing, offering a robust multichannel marketing platform that integrates effortlessly with various third-party tools. Its user-centric design ensures that all customer data, even from integrated tools, is accessible from a single point, simplifying adoption and optimizing return on investment. At BlueModus, Kentico Xperience is integral to our success in delivering superior digital solutions.

Earning the Kentico Xperience Marketer Certification requires a comprehensive understanding of the platform’s features and the ability to develop and implement effective digital marketing strategies. The certification process covers a wide range of skills, from analyzing web traffic and personalizing content to defining advanced marketing automation processes essential in today’s digital marketplace.

Lauren remarks on her achievement, “As a digital strategist, it’s crucial to understand and utilize the marketing capabilities of platforms like Kentico. This certification empowers me to provide our clients with more effective, customized solutions. It’s about harnessing the right tools to create impactful strategies.”

Meredith Perkins, Managing Director at BlueModus, congratulates Lauren, stating, “Lauren’s achievement is a reflection of her commitment to her own professional growth, but also her commitment to delivering high-quality solutions to our clients.”

Lauren’s accomplishment underscores our culture at BlueModus, where we are dedicated to delivering outstanding services and fostering our team’s growth. Congratulations, Lauren! We look forward to celebrating many more milestones in our journey together.

We invite you to explore how we implement Kentico Xperience for our clients. Visit our Kentico Partner page to learn about the innovative ways we use this dynamic platform to craft exceptional digital experiences.