At BlueModus, we’re excited to announce that Gene Byas, our Senior Solution Lead, has successfully renewed his Kentico Xperience Marketer certification. This achievement highlights Gene’s dedication, hard work, and commitment to staying at the forefront of digital marketing technology.
Kentico Xperience is a powerful digital experience platform (DXP) that combines content management, digital marketing, and commerce into a single, unified solution. It enables businesses to create and manage engaging customer experiences across multiple channels. The platform’s hybrid headless architecture offers the flexibility to deliver content seamlessly, while its low-code/no-code tools empower marketing teams to manage content without heavy reliance on developers.
Becoming a Kentico Xperience Certified Marketer is no small feat. The certification process is designed to effectively validate one’s expertise using the platform’s digital marketing features. The exam consists of 50 multiple-choice and multiple-response questions; candidates must score at least 80% to pass. The open-book exam allows candidates to use helpful resources, such as Kentico documentation, but it must be completed individually.
The certification exam covers a wide range of topics to ensure a comprehensive understanding of Kentico Xperience’s digital marketing capabilities. These topics include web analytics, contact management and activity tracking, contact segmentation, content personalization, conversions, content optimization, email marketing, SEO, and PPC. Mastery of these areas ensures that certified marketers can effectively analyze, manage, and optimize digital marketing projects using Kentico Xperience.
Mike Turing, Managing Director at BlueModus, had this to say about Gene’s achievement: “Gene’s renewal of his Kentico Xperience Marketer certification is a shining example of his dedication to professional development. We are incredibly proud of Gene and grateful for his leadership.”
By renewing his certification, Gene has demonstrated his unwavering commitment to staying current with the latest industry trends and best practices. This dedication ensures that BlueModus remains at the cutting edge of digital marketing technology, providing our clients with the highest level of expertise and service.
Please join us in congratulating Gene Byas on this well-deserved achievement. His hard work and dedication are truly inspiring, and we look forward to seeing the continued positive impact of his leadership and expertise on our team and clients. Congratulations, Gene!