- BlueModus News
- Oct 09, 2019
Katie Treacy has recently joined the BlueModus team in Denver as Director of Strategic Solutions. In her new role, Katie will be playing an integral role in identifying opportunities as a product owner for future growth and efficiencies for our clients, and developing both short- and long-term strategies to help them succeed.
"Katie has lived and breathed digital strategy for the last several years," Becki Dilworth, Chief Strategy Officer at BlueModus says. "We are lucky to have someone with her background in marketing, strategy, and operations join the team. Her ability to understand both the business and operational impacts for our customers will play a huge role in their success."
Katie joins BlueModus most recently from Bold+Nimble, a San Francisco boutique experience agency that partners with emerging brands and venues to create unique brand experiences. While there, Katie served as Vice President of Experiential Marketing, where she owned positioning, RFIs, client presentations, and go-to-market strategies for clients like BBVA Bank, Tuft & Needle, Microsoft, Salesforce, American Automobile Association (AAA), and Propel Venture Partners. Prior to Bold+Nimble, Katie was Digital & Paid Social Media Lead at specialty retailer Williams-Sonoma, Inc., where she managed paid social media and performance display programs across their nine brands.
“I admire and respect everyone at BlueModus for their ability to make an outsized impact on the digital world, and I look forward to upending the status quo as a new member of the team,” says Katie.
To learn more about Katie’s depth of experience, visit her BlueModus profile. Welcome to the team, Katie!