- BlueModus News
- Mar 04, 2021
Congratulations to BlueModus’ Director of Strategic Solutions, Meredith Perkins, who recently passed her Kentico Xperience Marketer Exam, to re-certify her credentials - Kentico Xperience Certified Marketer. The Xperience Certified Marketer exam helps individuals demonstrate their comprehensive understanding and in-depth expertise in defining and running practical marketing activities using Xperience’s digital marketing features. The exam shows that you can select, define, run, and maintain successful digital marketing projects. In addition to the Xperience’s features, the exam also covers a wide range of digital marketing in general, including – content marketing, pay-per-click advertising, email marketing, and search engine optimization. The exam itself is a 90-minute online secure test that consists of 50 multiple-choice questions.
Kentico Xperience is part of the Kentico Software product suite. It is their content management, digital marketing, and commerce tools in a single solution for creating engaging digital experiences across channels, on-premises, or in the cloud. Kentico Xperience is built for marketers. A large portion of the platform focuses on delivering and optimizing real-time customer-centric marketing campaigns across multiple channels using personalization, marketing automation, contact management, lead scoring, email marketing, A/B, multivariant testing, and web analytics. BlueModus implements hundreds of websites, intranets, and webstores for clients utilizing Kentico Xperience each year.
“Reviewing, studying, and re-certifying on Xperience ensure that we are staying current for our clients. Since my first certification over the past two years, I’ve gained much hands-on knowledge with Xperience. This time around, the concepts, activities, and exercises had real, applicable meaning for me,” Meredith shared.
BlueModus requests all its’ Strategy Team to maintain their credentials as Kentico Xperience Marketers because we want them to be valuable consultants to our clients by understanding the platform’s out of box features. This helps ensure they know how to use the platform as a content editor or marketer, just like our clients.
“The digital experience management space is always evolving – so it’s critical that our strategic experts stay up to date on the technology,” says BlueModus’ Vice President and Chief Strategy Officer, Becki Dilworth. “Meredith’s dedication to deeply understanding the ins and outs of Kentico Xperience is just one of the things that makes her so successful at crafting really thoughtful solutions for our customers.”
As the #1 ranked Kentico Solution Partner worldwide, BlueModus works hard to give our colleagues the time and support needed to become certified on all Kentico Software’s products and feel this provides tremendous value to our clients and their projects. With Meredith’s addition, 50 BlueModus colleagues hold an Xperience Marketer Certification, and 45 colleagues have an Xperience Developer Certification - more than any other Kentico Solution Partner. You can learn more about our commitment to Kentico certifications and client projects implemented on Kentico by visiting our website.