- BlueModus News
- Dec 02, 2019
BlueModus is pleased to announce that Mark Wilson, Solution Lead, has recently passed his Kentico 12 Certified Marketer Exam to become Kentico Marketer Certified. Mark is a dually certified expert in the Kentico platform, having also earned his Developer certification last year.
“Mark is Kentico expert, architect, and team lead at BlueModus and has once again proven he is adept at mastering new ideas and complex concepts,” says Nick Bushnell, BlueModus Director of Development. “The marketer certification focuses on the enterprise marketing features of Kentico. Concepts like personas, content personalization, and email feeds are explored. While this test is geared toward marketing professionals, is also valuable for CMS architects like Mark, as it is critical for them to know the ‘why’ behind the systems we are building for clients.”
As a secure, online exam consisting of 50 questions that must be completed within 90 minutes, the Kentico 12 Certified Marketer Exam tests not only Kentico’s features and functionality, but also the demonstration of practical experience using the product. From a high-level perspective, the test focuses on topics like email marketing, campaigns, marketing automation, content marketing, web analytics, contact management, activity tracking, contact segmentation, content personalization, conversions, content optimization, SEO, and PPC.
“Getting certified as a Kentico 12 Marketer was a great and challenging experience,” Mark shares. “I am excited for the continued development and progress Kentico has made with their online marketing features and am looking forward to taking advantage of everything that’s been introduced in Kentico 12.”
BlueModus, as the #1 Solution Partner for Kentico in the world, prioritizes keeping a majority of its colleagues certified on the Kentico platform. At present, including Mark, BlueModus currently boasts 35 Kentico Certified Marketers, as well as 46 Kentico Certified Developers.