- BlueModus News
- May 12, 2021
Congratulations to Josh Sherman, BlueModus’ Director of Innovation, on his latest certification. Josh recently earned the Marketer certification offered by Kentico Xperience. This certification is Josh’s second with Kentico Xperience having last renewed his Developer certification with the organization in 2020. With Josh’s addition, 58 BlueModus colleagues hold an Xperience Marketer Certification, and 42 colleagues hold an Xperience Developer Certification - more than any other Kentico Xperience Solution Partner.
“Gaining the Kentico Xperience Marketer certification gives me confidence that I truly understand the tools that our partners use every day to get their job done. I am confident that I understand the advanced features of the platform well and can make sound decisions and recommendations,” says Josh.
Kentico Xperience is part of the Kentico Software product suite and includes content management, digital marketing, and commerce tools in a single solution. A significant portion of the platform focuses on delivering and optimizing real-time customer-centric marketing campaigns across multiple channels using personalization, marketing automation, contact management, lead scoring, email marketing, A/B, multivariant testing, and web analytics.
“Congrats to Josh for achieving another certification on the Kentico platform. Between Josh’s Kentico development work and his understanding of the marketing features, he is well-positioned to lead our teams and our internal tool development to success. Thanks to Josh for his dedication to our team and hitting this milestone,” says BlueModus’ Vice President of Delivery, Jesse Hormachea.
The Xperience Certified Marketer exam is a 90-minute online secure test that consists of 50 multiple-choice questions. The exam allows individuals to demonstrate their comprehensive understanding and in-depth expertise in defining and running practical marketing activities using Xperience’s digital marketing features. In addition to the Xperience’s features, the exam also covers a wide range of digital marketing in general, including – content marketing, pay-per-click advertising, email marketing, and search engine optimization.
BlueModus implements hundreds of websites, intranets, and webstores for clients utilizing Kentico Xperience each year. As the #1 ranked Kentico Solution Partner worldwide, BlueModus works hard to give our colleagues the time and support needed to become certified on all Kentico Software’s products and feels this provides tremendous value to our clients and their projects.