- BlueModus News
- Nov 19, 2019
Congratulations to Jen Dillahunty, Director of Strategic Solutions at BlueModus, who has recently become Kentico Marketer Certified, through passing the Kentico 11 Certified Marketer Exam. To become certified, Jen demonstrated her practical experience using the Kentico platform and showed deep knowledge of the product’s functionality and features.
“Kentico is a central part to many of our customers’ digital strategies,” Becki Dilworth, Chief Strategy Officer at BlueModus says. “Jen’s constant commitment to help customers navigate the many features of the tool is such a great example of what it means to be a Strategic Director at BlueModus.”
The Kentico 11 Certified Marketer Exam is a secure, online test made up of 50 multiple choice questions to be completed in 90 minutes. Test takers must fully understand many topics, including contact segmentation, content personalization, conversions, web analytics, contact management and activity tracking, content optimization using both A/B and MVT testing, marketing automation, content marketing, email marketing, campaigns, pay-per-click, and search engine optimization.
“Validating my knowledge of Kentico by earning this certification has been crucial to my ability to provide relevant feedback to clients who rely on the platform day in and day out,” reflects Jen. “Having a deep understanding of the tactics and tools the platform offers allows me to serve our customers well in today’s market.”
As the top global Kentico Solution Partner, BlueModus makes it a priority for its colleagues to become certified on the Kentico platform. At present, with the inclusion of Jen, the company retains 31 Kentico Certified Marketers and 44 Kentico Certified Developers.